Over the past months we have been integrated with even more leading programmatic video-platforms (both SSP and DSP). By doing so we further facilitate the online video market getting easy access to the VMG Network outstream inventory. VMG are now certified partners with platforms such as Tubemogul, Brightroll, Altitude and Sizmek. Read more...
Within a year of founding, Dutch out-stream video formats specialists Video Media Group are now expanding internationally. With the recent appointment of Robert Black as UK Country Manager, we expect to see accelerated growth as we are now able to fully address the growing UK market’s demands for the innovative out-stream video format and additional services. Read more...
Video Media Group has launched the innovative InPageVideo Mobile format for (mobile) web publishers. This responsive (HTML5) video advertising format helps (mobile) web publishers to meet the rapidly growing demand for video campaigns. And just as with the InPageVideo format for desk- or laptop visitors, mobile web publishers can now display video campaigns without the need for any video-content or pre-installed video-players. Read more...
Global demand for programmatic buying options for online video campaigning shows strong growth and will undoubtedly even further accelerate for the coming months and years. Not surprisingly average CPM rates for online video campaigns tend to go up as well. Reason enough for us to team up with two leading programmatic platforms: LiveRail and Adform. Read more...
Like a leaky faucet drip-drip-dripping into a steel sink, mobile has long been that nagging concern keeping publishers up at night. The amount of inventory seems to multiply daily with little demand from buyers (especially when it comes buying guaranteed), so publishers are forced to turn to ad networks and programmatic channels for the pennies they can get. No surprise then that questionable and low-quality creative is popping up all over mobile sites and apps. Read more...